
With rising costs of living and a shifting housing market, many Australians are re-evaluating their investment strategies. While property investment remains popular, understanding emerging trends and alternative options is crucial for success in 2024. Let’s explore the landscape of property investment in Australia and discuss innovative approaches to generating wealth.
What’s inside
How Many Australians Are Property Investors?
While the media might portray a different picture, the numbers tell a unique story. Let’s dive into some key facts from CoreLogic and the Australian Taxation Office (ATO).
- Booming Market: There are now 10.8 million residential properties in Australia, with a combined value of a staggering $9.7 trillion!
- Property Power: A whopping 57.3% of Australian household wealth is tied up in housing.
- The Investor Picture: Over 20% of taxpayers owned an investment property in 2019-20. That translates to about 2.22 million Australians investing in real estate.
- Who’s Investing: Forget the stereotype of older, wealthy investors. These days, it’s mostly working-age Australians who are looking to property investment to build a more secure future.
Most Investors Don’t Own Multiple Properties
Here’s a breakdown of ownership:
- 71.5% have just 1 investment property
- 18% own 2 properties
- Less than 10% hold 3 or more
Property Investment Trends in Australia for 2024
- Affordability and Focus on Smaller Cities: With prices in major metros becoming prohibitive, investors are turning to smaller, more affordable cities and regional areas. Look for growth potential in these locations.
- Rentvesting: Continued popularity of rentvesting – renting where you want to live and investing in more affordable locations with better returns.
- Government-Supported Housing: Explore the rising demand for social and affordable housing initiatives, offering potential for investors aligning investment with positive social impact.
- Sustainability Focus: Eco-friendly and sustainable properties are attracting both renters and buyers, potentially commanding premium prices.
Which Investment Properties to Consider in 2024

- NDIS-SDA (Specialist Disability Accommodation): With growing demand for accessible housing, NDIS-SDA properties offer secure income streams and positive impact. Check our NDIS Properties
- Co-living: Catering to young professionals and students, co-living offers affordability and community. Consider investing in well-managed co-living spaces. Learn more about Co-living properties
- Micro-apartments: Smaller, efficient apartments suit changing demographics like singles and downsizers, particularly in inner-city areas.
- Short-Term Rentals and Airbnb: While regulations vary, short-term rentals can offer flexibility and potentially higher income in tourist destinations.
Strategies for Successful Property Investment

- Thorough Research: Don’t rely on gut feeling. Investigate markets, growth potential, and specific property details before committing.
- Professional Advice: Seek guidance from property investment advisors, mortgage brokers, and accountants for informed decision-making.
- Long-term Focus: Property investment is best suited for a long-term strategy. Avoid expecting quick returns.
- Risk Management: Understand the risks involved and diversify your investment portfolio.
Final Words
Property investment in Australia is evolving. Understanding emerging trends and alternative options like NDIS-SDA or co-living is essential for adapting your investment strategy in 2024. Thorough research, professional advice, and a long-term approach will increase your chances of success in this dynamic market.
Are you considering property investment or exploring alternative options?